Monthly Archives: January 2013

My New Class: Package Design

University of Houston

University of Houston (Photo credit: Wikipedia)

 First Time Offered

This is my final semester at the University of Houston. One of my courses is Package Design. It is the first time that this subject has been offered. Romero-Prelim

This my preliminary project done in Adobe Illustrator 6.0. I used color, lines, shapes, typefaces and gradients.

I am learning ESKO software. These are a couple of screen shots of my crude box designs. The sample shows a distributed object.

Screen Shot 2013-01-23 at 7.21.20 PM     Screen Shot 2013-01-23 at 7.21.35 PM

Here’s a link to a good blog post by Seth.

Landing Pages

call to action

call to action (Photo credit: Sean MacEntee)

Landing Pages are also referred to as Call-to-Action Pages. After you have created your Call-to Action campaign, landing pages are where you want your visitors to find more information that can lead to a conversion. Collecting data may also be your objective.  Keep these pages simple, as the message or offer is the most important aspect.

  • Main navigation is not included.
  • Never use homepage.
  • Reduce resistance to visitor
  • Use pertinent form

More on landing page forms next time.

Dynamic Landing Page Example: PDF-Suite.com

Freebies!!

Here is a list of some freebie I have found.

You The Designer Freebies

Web Development Project Estimator

The Ultimate List of The Best Logo Design Resources

 

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A Digital Media Developer Site

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