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Some photos of the Equipment and Processes I have used.

Four-Color Booklet

Still working on this one……

This booklet was created as a group project by myself and three other students in DIGM 4373: Graphic Production Process Control III the University of Houston.

The booklet contains bleeds which extends the color off the edge of the page and is trimmed off. The design was created in Adobe InDesign.

Screen Shot 2012-12-06 at 12.27.24 PM

An imposition was created using Kodak Preps. The  polyester press plates were created on the Mitsubishi SDP Eco 1630 Digital Image Setter.

Ryobi 3302HA

Ryobi 3302HA

The Image Transfer Lab runs a Ryobi 3302 HA 2 color offset lithographic printing press. To create a full color document, it requires two runs through the press. Cyan and black were printed on the first run. At the next run date, careful alignment and registration was made to ensure that yellow and magenta fit into it’s place and that the other color densities were met.

The signature sheets were printed with the final output pages in the proper position so that when folded the pages are in order. Two right angle folds were efficiently done with the Mathias Baurle folder; which is a buckle folder. The booklet is then saddle stitched using the Bindery-Mate stitcher. This makes the document lie flat and it opens completely. The booklet was trimmed into fished output using the Challenge 265 paper-cutter.

Page 1Page 2Page 3 DIG_4373_SalehA_8-page Booklet_4_Page_4

DIG_4373_SalehA_8-page Booklet_4_Page_5DIG_4373_SalehA_8-page Booklet_4_Page_6DIG_4373_SalehA_8-page Booklet_4_Page_7 DIG_4373_SalehA_8-page Booklet_4_Page_8

Presenting My Digital Media Senior Research Poster

Is Color Displayed Accurately on Current Mobile Device Displays?

Abstract

This study addresses the accuracy of colors rendered on contemporary mobile device displays. The colors of a test image were assessed using an X-Rite i1 Pro spectrophotometer on different mobile device displays. The emissive spectral data was collected in SpectraShop 4 software and analyzed using the CIE L*a*b* color model. The assessment of the color difference between the control image and the rendered colors were calculated using the Delta E (∆E). This color model is device- and illuminant-independent and is the most used for measuring color. The devices sampled included seven smart phones and four tablets manufactured by Apple, Samsung, Nokia, HTC, and Microsoft. The technologies used in these devices include LED, Super AMOLED, Super LCD 2, and LCD devices. The key finding was rendering of color on mobile device display is poor. This research proves that mobile displays need to incorporate color management technology. The industry leadership needs to set standards and keep up with the changing technology.

Keywords: mobile device displays, spectral data, spectrophotometer, CIE L*a*b, Delta E (ΔE)

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This is the poster printing on the plotter.

photo

This is my poster for my senior research. I presented it a the Undergraduate Spring Showcase.

TV Ad - Spring Research Day

5158 EM

5159 EM

5160 EM

5162 EM

5170 EM

5171 EM

fixed

 

My New Class: Package Design

University of Houston

University of Houston (Photo credit: Wikipedia)

 First Time Offered

This is my final semester at the University of Houston. One of my courses is Package Design. It is the first time that this subject has been offered. Romero-Prelim

This my preliminary project done in Adobe Illustrator 6.0. I used color, lines, shapes, typefaces and gradients.

I am learning ESKO software. These are a couple of screen shots of my crude box designs. The sample shows a distributed object.

Screen Shot 2013-01-23 at 7.21.20 PM     Screen Shot 2013-01-23 at 7.21.35 PM

Here’s a link to a good blog post by Seth.